Software resellers provide a number of benefits to businesses– especially when compared to buying directly from the distributor. When using a software reseller, the client is able to interact with a smaller company; this makes getting customer support and assistance easier, especially when the company is heavily focused on providing customers with the support that they require regardless of the type or size of purchase that they made.

Support for newly purchased software is fundamentally important for businesses of all sizes, and purchasing from a software reseller is one of the primary ways to ensure that a business receives the support necessary to avoid interruptions to organizational procedure as a new piece of software or system is integrated into the overall framework of the organization.  It can also help a business understand better the software they are purchasing– this can help newer, smaller businesses avoid costly mistakes when first looking for software solutions to common business problems.

Some resellers even offer higher value points to their customers: these resellers are known as  “Value Added Resellers,” or VAR.  These resellers offer the same benefits as other software resellers, but they can sometimes specialize software even more for the client or customer, essentially building the perfect platform for a business from the generic software platform provided by the software company.  

Building company-specific systems helps streamline business processes regardless of the market niche; it provides organizations with more freedom to explore other business options as well, because of the specialized nature of the software. The Mayer Group provides both software resale services and VAR software resale services to organizations in a number of different fields, as well as an in-house, U.S.-based customer support solutions for businesses of all shapes and sizes.